Info

Mastermind Your Launch

Stefanie Diaz interviews inspiring entrepreneurs to discuss the launch of their business, the community that has helped them along the way, and their biggest advice for anyone looking to launch a business.
RSS Feed
Mastermind Your Launch
2017
December
October
September
August
July
June
May
April
March
February
January


2016
December
November
October
August
July
June
May
April
March
February
January


2015
December
November
October
September
August
July
June
May
April


All Episodes
Archives
Now displaying: 2015
Dec 15, 2015

Chris Estrada considers himself a connect-apreneur and coworkaholic on the mission to: Influence and Drive 1 Million People to pursue their passions and develop success through joining a local coworking community.

A graduate of Kennesaw State, Chris is a rare native Atlantan. Chris hosts a weekly podcast, Coworking Success where he features coworking success stories mixed in with other amazing business success stories. Chris’ background includes 5 years of marketing/brand strategy consulting, 10 years event management and 3 years of coworking industry experience.

When Chris isn’t opening a new coworking space as a coworking consultant with the Operation Spot, you can find him riding his mountain bike on one of the many mountain bike trails or riding his road bike on the silver comet.

Mission: Sometimes a setback is truly the best setup for success. After being turned down for a job, Chris set out to launch his own business. Eight months later, he has surpassed the income he would have received working for someone else. How did he gain so much momentum so fast? Coworking. And with that, a new passion and mission was born.

Mindset: Chris poses the question, "What are you willing to give up in order to gain what you truly desire?" Looking at life and business from this prospective creates a complete mindset shift and can open our eyes to the superficial instant gratification we fill our days with, in comparison to the long-term, massive impact we have the potential to create.

Marketing: "Networking is everything and relationships are everything".  Chris shares 3 tips for getting the most out of networking

  1. Know your pitch and value proposition
  2. Give value first
  3. Be genuine
  4. Show up to the right events

Resource mentioned - Honoree Corder's Mini eBook of Business by Referral

Momentum: Earlier this year, Chris had the opportunity to partner with an industry conference. He attended knowing very few people and was pleasantly surprised when people came up to him having recognized him from his Coworking Success Podcast.

Masterminds: Community has been a huge driver in Chris' business. From gaining advice and encouragement to generating referrals and new clients, getting out of isolation and surrounding himself with like-minded people has allowed Chris to grow his business so quickly.

Mastermind Challenge: I've worked from home since 2011 and know firsthand the ups and downs that go along with it. It's hardly the glamorous life that people make it out to be. Taking a few days a week to work from a coworking space, while it may seem like a small change, has brought so much joy and new energy to my endeavors. If you are working from home, I challenge you to find a coworking space in your area and visit for a day. Most offer a free day pass to first time visitors. You have nothing to lose and so much to gain. Happy coworking! 

Learn more at MastermindYourLaunch.com

Dec 11, 2015

Rick Fossum is a creative and critical thinker with a passion for people. He’s a problem solver who’s had unique opportunities to work alongside talented Designers and Developers, experienced Brand Strategists, Marketing Managers and Management Consultants. With over 20 years of agency experience, Rick has lead design or brand marketing efforts for major brands including General Mills, Glock, Major League Baseball, and Newell Rubbermaid. He believes that an effective brand and consumer relationship shares the same qualities of a meaningful human relationship—authenticity, value, trust, and endurance. Rick lives in Roswell, Georgia with his wife Susan and their sons Alex and Sam.

Mission: Rick found himself at a crossroads with a choice to either take a job or change the world. He chose the latter and connected to a newfound passion for doing work that he loves.

Mindset: As a new entrepreneur, Rick still has a focus on creating financial security for him and his family. However, his mindset is much more than just numbers. He describes his new role as offering a sense of freedom he never had before. "Like a lid has been removed". I love that description.

Marketing: A big driver in generating new business has been networking and word of mouth. After 2 months of networking, Rick created a infographic outlining his entrepreneurial journey. He sent the infographic to his network and the buzz generated new business!

Momentum:  Rick shares that his biggest moments of momentum have come when an unexpected call or opportunity pops up where he wasn't expecting. When was the last time you had an unexpected opportunity come about from a seed you planted long before?

Masterminds: The community Rick credits with overwhelming support is his family. His wife and teenage sons are cheering him on and giving him the courage to keep making this dream come true.

Mastermind Challenge: How can you boil down your journey into an infographic that tells your story and connects with your network? Check out Rick's infographic for inspiration and try creating one of your own! Use PiktoChart or Canva for an easy to use template. 

 

Learn more at MastermindYourLaunch.com

Dec 3, 2015

Brad Stevens, Entreholic, is a career entrepreneur with experience in manufacturing, product development, supply chain, sales team development, operations, financial modeling, marketing automation, digital marketing, SaaS, and growth hacking.

His most recent company, Entreholic, provides an affordable, entrepreneurial approach to outsourced digital and traditional marketing services for small to medium businesses.

Mission: Growing up in an entrepreneurial family, Brad saw firsthand what it takes to run a business.  After college, his experience spanned many industries and business functions, but marketing stood out to him as an under-served yet fascinating area. It was that passion that sparked the idea for Entreholic.

Mindset: Having an entrepreneurial family, launching a business wasn’t as scary for Brad as it may be for others. Still, he makes focused effort to maintain a mindset for success and attributes his fitness routine for providing the discipline needed to follow through on what it takes to launch and grow a successful business.

Marketing: If you are intimidated by the sales process, you have to hear Brad’s explanation of how he secured many of his first clients. Approaching meetings as a way to educate clients on the opportunities and resources available to them, versus trying to “sell” them was key to helping him build relationships and a reputation as the go-to source for all things digital marketing.

Momentum: Brad shares that the biggest momentum boost has come from referrals and a focus on continuously seeking out feedback in order to improve.

Masterminds: Along with the insights Brad gets from his entrepreneurial family, his decision to join Entrepreneurs’ Organization or EO has been a game changer for his personal and professional development.

Mastermind Challenge: Hearing Brad speak about the impact his fitness routine makes on his entrepreneurial work ethic reminds me of the quote, “How you do one thing is how you do everything”.  Today I challenge you to look outside your business for areas where you can begin upping your game. Whether it’s a more consistent morning or fitness routine, being more present for family time, or making the intention to do random acts of kindness, hold yourself accountable and follow through on your commitment. Watch how those actions outside of your business make you even more focused and effective inside your business. 

Learn more at MastermindYourLaunch.com

Nov 24, 2015

Sara Lamond, Owner of the Atlanta boutique Fig & Flower, connected to a passion for health and wellness as a way to cope with the pressures of law school. As she adopted this cleaner way of life, she became aware of a need in the marketplace for stores offering all-natural beauty and skin care products. With that, the idea for Fig & Flower was born.

What inspires me about this episode is Sara's transparent account of the ups and down of entrepreneurship. I got chills as we were recording, so I'm hoping that you love the result as much as I do.

Mission: As Sara knew that she wanted to give back in a positive way. Being able to impact individual's personal wellness as well as positively impact the environment played a major role in her decision to make the leap.

Mindset: Sara openly shares that her career as an attorney left her soul-searching for something more.  She knew very clearly that she did not want a career in law and from that place she connected with the idea for Fig & Flower and the courage to bring it to life. She says, "If it didn't work out I'd never regret that decision."

Marketing: The early days of Fig & Flower found the store growing simply through word of mouth from friends and family. As cash flow increased Sara partnered with a PR firm to help bring new attention to the store and she shares her lessons learned from that experience.

Momentum: Finishing her first holiday retail season brought a new sense of momentum for Fig & Flower. Sara shares how the new growth in the business allowed for a period of reflection and strategy.

Masterminds: Sara shares the different groups of people she turns to for advice and support, some from unlikely places.

Mastermind Challenge: In life and entrepreneurship, we get what we give. Today's Mastermind Challenge is to support local store owners and help keep someone else's entrepreneurial dream alive and well. Talk to the store owner and learn more about what inspired their journey. If you have a great experience, share the word with friends and family. We're all in this together! Share your photos with the hashtag #mastermindchallenge 

Learn more at MastermindYourLaunch.com

Nov 20, 2015

In this episode, Hogan Bassey, Founder and CEO of LivFul, shares his mission to have 200,000 lives by preventing mosquito borne illnesses in 3rd world countries.  His story has garnered national attention as he was recently named to the Forbes 30 Under 30 List and he's currently working with global brands to bring his mission to life. Prepare to be inspired and empowered by this awe inspiring, entrepreneurial journey.

Mission: Amazingly Hogan survived 4 different cases of Malaria as a kid growing up in Nigeria. Watching his mother's pain when he fell ill, coupled with the fact that he was missing out on his childhood favorites gave him an itch to find a solution. It was at an early age that he connected to the mission to launch a pharmaceutical company dedicated to preventing mosquito borne illnesses.

Mindset: Starting to take action as a young person may have worked in Hogan's favor. He had taken on a big mission and took action before truly knowing the large challenge ahead. As he went on, he developed a fear of failure, as we all do, but Hogan truly believed that this was not only a mission, but God's calling for his life. Listen at minute 10:00 as Hogan shares one of the most powerful messages I've ever heard.

Marketing:  Networking had played a large role in the advancement of LivFul's mission and progress towards making it a reality. As Hogan shares, "results don't happen in a vacuum".  He advises entrepreneurs to get out there, share their needs, find the right people to connect with and talk to your customers.

Momentum: When asked about momentum in his business, Hogan makes a powerful point that it's not just gaining momentum that's important, but having the system in place to capitalize on that momentum.  He recommends learning to attach the momentum of one event to another in order to keep driving the business.

A budding partnership that is bringing new momentum to LivFul today is with the global pharmaceutical company, Merck.  As they combine technologies and leverage Merck's mosquito repellent IR3535 it's opening a new chapter for the company.

Masterminds: From encouragement from friends and family to advice from experienced entrepreneurs, Hogan leans on the energy and insights of those around him to keep him moving and focused on his journey.

Mastermind Challenge:  I was deeply moved by Hogan's words around knowing his life's calling and imagining the day he would one day have to look back and answer whether he achieved it or not. Regardless of what you are currently pursuing, I urge you to dig deeper and explore what you believe is your true calling. Are you living up to your challenge or have you chosen a different road? If so, what steps can you take to get back on track? 

Learn more at MastermindYourLaunch.com

Nov 12, 2015

Re Perez is a Brand Strategist and CEO of BRANDING FOR THE PEOPLE, a leading branding agency that helps emerging entrepreneurs and established small businesses achieve rapid growth, whether it's doubling, tripling or quadrupling their income.

In today's interview, he shares just how to get inside the mind of your ideal client to create the brand that perfectly communicates your value in a way that speaks to them.

Mission: After traveling the world working with some of the top global brands, Re felt a stirring to create more impact. After taking time away to clear his mind, he connected with the powerful mission to bring his knowledge of branding strategy to the everyday entrepreneur and small business.

Mindset:  Like so many at the beginning, he wondered if his new business would work.  Re shares that "even the best of us have some sort of fear of the unknown." His advice for anyone in this place is to see the big picture, connect with your "why" and know that you have nowhere to go but up!

Marketing:  I love the value that Re brings as he shares exactly what hi did to launch BFTP. So many entrepreneurs spend a lot of time and money on things like their logo and website. I've been there too! Ironically, this branding expert spent his energy in other areas and it paid off in a big way. If you're launching your business, you will be inspired to rethink where you spend your time and resources during these early days.

Momentum:  It was the bold move to host a branding workshop that began to launch the momentum behind BFTP. Re shares the steps he took to launch that event and how it led to his first wave of clients.

Masterminds: Re is a member of a high level mastermind and not only credits the community with offering support and ideas for his business, but it's also given him another platform to connect with clients. The relationships that are developed in mastermind groups go much deeper than your average networking group. Re credits his mastermind with introducing him to opportunities he would not have had otherwise.

Mastermind Challenge:  If I could pull one word from this interview it would be passion. How can you add more passion and heart to your business? Is it through the people you work with? Or perhaps it's the mission you are impacting? Just like Re found his calling to leverage his branding expertise and help small business owners, how can you be more intentional about not just making a living, but making a meaningful impact?

Learn more at mastermindyourlaunch.com

Nov 3, 2015

Laurie Sluser, bizHUMM Co-founder & CEO, has successfully managed or owned 5 different companies over the past 25 years. Most recently he served as General Manager of  a software engineering staffing firm, which he led to ten-fold growth in revenue with over 25 million dollars in gross sales.

Laurie co-founded bizHUMM.com in 2014 to help small businesses and entrepreneurs find everything they need to start and grow their business.  He recently co-authored a book entitled How To Start A Business: The Ultimate Free Guide.

Mission: Laurie took on the mission of bringing bizHUMM to life with the experience of 5 previous startups under his belt. When it comes to his advice to new or aspiring entrepreneurs, he enthusiastically says, "Do your homework!" Do it once now or twice later. Be intentional about your actions and resist being lazy in your thinking.

Mindset: Even with Laurie's entrepreneurial experience he maintains a healthy fear of the unknown and launching bizHUMM was no different. Building a great team and creating a well-thought plan help to provide peace of mind, but at a certain point you have to do your best and see where the cards fall.

Marketing: A deep understanding of your business and customer is essential for crafting the marketing and promotions that not only sell your business, but attract supporters and partnerships. If you are struggling to nail down the right words to match the ideas in your mind, take Laurie’s advice about laying the foundation.  He recommends not forcing it, but allowing yourself time each day to write, reflect and communicate with trusted advisers. As you hone your message gradually, you will see your ability to communicate and gain followership improve.

Momentum: After a year of development, bizHUMM launched their site and the How to Start a Business Guide bringing a lesson in the importance of promoting your content and drive traffic.  Leveraging Facebook and Google advertising, bizHUMM went from 50 to 10,000 visitors a month!  Laurie shares exactly what he attributes the fast growth to and the traffic sources that brought the most engaged visitors.

Masterminds: Listening to Laurie speak about the bizHUMM team and his approach to working was personally a touching moment as an interviewer.  We all have experiences (good and bad) of working with a team in an organization.  Laurie shares his philosophy to “treasure, respect, love, give to the people you work with.” What a beautiful way to approach workplace collaboration. I hope more people will be inspired to bring such a positive and nurturing attitude to their workplace, regardless of their title.

Mastermind Challenge: There are moments for every entrepreneur when you get the flash of an idea and feverishly jump into action. While fast action can be courageous and is a trait to be commended, there is something to be said for the benefit of giving the seed of an idea fertile ground to grow organically. Today's Mastermind Challenge is to take that one big idea you have and write it down with pen and paper. Set aside time for the next 3 days to come back, read your words and hone your idea. Watch how it evolves and improves. THEN, with a well-crafted vision, jump into action. 

Learn more at MastermindYourLaunch.com

Oct 27, 2015

Scott Williford is a serial entrepreneur, consultant, writer and speaker who is passionate about helping others succeed in whatever they are called to.

As Founder and CEO of vLink Solutions, Scott helps businesses and professionals use the power of video to enhance their online brand. Video blogs, video profiles, product demos and customer stories are examples of the types of video they help clients produce. vLink also provide the services and tools to manage and monitor how the videos are used with their proprietary software tools.

Mission: Scott wasn't looking for a lifestyle business.  He pursued entrepreneurship to take control of his own destiny.  However, the real joy for Scott is being able to create a valuable solution that serves the needs of his clients.

Mindset: When it comes to the necessary mindset for each entrepreneur, Scott focuses on the power of the pivot. Being able to read the market, see trends and listen to clients has been the key to success for many of his ventures. Listen as he shares one such pivot that led to the success of prior venture, NetSurfer.

Marketing: Content marketing is being used by companies of all sizes and all industries. Hear Scott's takes on content marketing and how vLink Solutions helps their clients make the most of the time and money they invest in their video content marketing.

Masterminds: From mentoring to masterminds, Scott shares the importance of connecting with people outside your company for new ideas and inspiration. He also shares a lesson in making the most of the advice your given.

Mastermind Challenge: vLink Solutions has become a must-have strategic partner thanks in large part to providing a comprehensive solution for clients with video marketing needs. When it comes to your industry, are you solving part or all of the problem?  How can you be more holistic in your approach of the program AND the solution? 

Oct 20, 2015

Highly sought after due to his candid counsel to both startups and Fortune 1000 companies alike, he has been requested by organizations such as IBM, Coca-Cola, UPS, Cox Communications and Autodesk. K.P. has spoken at universities all over the U.S. including: Harvard, Georgia Institute of Technology, Vanderbilt, Stanford, Emory, San Jose State, University of South Carolina, and Cleveland State.

According to Crystal Knows: "He is ambitious, critical, and moves quickly to make progress, but understands how to support others in the process."

Innovative and witty, K.P. speaks to leaders with intriguing topics such as: Your Culture Sucks Because You Suck, Why Big Companies Can’t Innovate, Disruption Is Not A Marketing Campaign, Why You’re Not a CEO, Yet… and Why Every Recent Grad Should Work at a Startup.

In 2012, K.P. published BIM for Building Owners and Developers, a book on the adoption of advanced technology in the infrastructure space employed by leading companies and universities.

K.P. is a Startup Catalyst, helping organizations accelerate through coaching and programs such as: Startup Weekend, Customer Discovery Classes, Accelerators and Hackathons. These can range from one day to six week cohorts, depending on your needs and timeline.Kristen Stocks is the founder of Kids Boost, a non-profit organization designed to help kids give back to the world using their gifts, talents and passions.

Mission: After reaching a certain level of success in his career, K.P. and his business partner in CTW were on a mission to do something bigger and better. With an intimate understanding of the startup landscape they knew companies with bold, market-changing innovations would have the highest likelihood of fundraising, grants and ultimate success.

Mindset: K.P has seen is all when it comes to entrepreneurs and their ideas for changing the world.  I asked him the one trait that he looks for when meeting new entrepreneurs and his response may surprise you. It has to do with our biggest resource: time.

Marketing: If you are looking to differentiate yourself in the marketplace, you must listen to K.P.'s perspective on market-risk companies versus technology-rick companies. CTW focuses solely on technology-riska nd for a very important reason. Listen and K.P. distinguishes the two and see how your wheels begin to turn as you reflect on your own business model and offerings.

Momentum: Gaining momentum, growth and expansion are everything when it comes to the goal of creating a sustainable company. K.P. shares extremely valuable insights for any startup that is struggling to gain momentum and meet benchmarks. Hear his advice for a change in terminology that could get you on your way faster.

Masterminds: K.P. shares his method for closed group collaboration and how it's evolved over time.  As businesses reach different levels, the information they need changes. Listen as he offers insight that applies to business of all levels on how to seek out the right people and the lens through which you should receive their advice.

Mastermind Challenge: I found K.P.'s words on market risk and technology risk very thought provoking. I challenge you to take a step back and evaluate the innovation that you bring to the marketplace. Could your business generate more momentum if you allow yourself to get creative and think outside the box? How would new innovation serve your existing customers and enhance your product or service? 

Learn more at mastermindyourlaunch.com

Oct 13, 2015

Bella Cleaning began as a passionate feeling of entrepreneurship so strong, Juliet Pocali Tenaglia couldn’t ignore it. She made a snap decision to leave the corporate world, and was loosing sleep at night as ideas and inspiration flooded her mind. Despite other people’s opinions that she needed to “stay in the corporate world and just start a little business on the side”, she knew she had to fulfill what her heart was yearning for. Since then, it’s been a ride like no other and on today’s podcast episode she shares why it’s worth every penny!

Mission: As is the case with so many entrepreneurs, Juliet’s journey to launch a business began when a “safe” job suddenly dissolved. Having watched a friend build a similar cleaning business in Florida, she reached out to learn more and quickly found her thoughts consumed with ideas for her own cleaning business.

I love Juliet’s how Juliet describes those early days of being so excited and focused on making her dream a reality. I know so many entrepreneurs and small business owners can relate to that moment you connect with your big idea.

Mindset: Juliet had many well-meaning friends and family encouraging her to get back into corporate and trying to convince her that being an employee would be a safer route than being an entrepreneur. Listen as Juliet shares the focus and dedication it took to believe in herself when those closest to her were trying to steer her down a different path.

Marketing: The ability to make quick decisions and capture opportunities is crucial when you’re growing a business. As luck would have it, Juliet received a call from a closed networking group looking for a cleaning company to round out their chapter. Juliet agreed to attend their next meeting and immediately signed up. Six years later, she is still of member of that group and credits it for creating the launchpad for her business.

Momentum: Now that she’s out of her launch and running a growing business, hear what Juliet has to say about scaling operations, hiring employees and what it means to move forward in her business.

Masterminds: Just as Juliet leaned on the advice of someone that just just a few steps ahead, Juliet shares what SHE would say if she encountered a young women looking to take the leap. Insightful words and amazing advice from someone who knows the journey all to well.

Mastermind Challenge: Juliet credits her closed networking group for providing the momentum through referrals that launched her business.

Are you laying the right foundation for your referral network? Here is a simple exercise to help you develop a solid referral strategy that is sure to generate an abundance of leads. 

Create a 12 x 12 table. Along the top, create columns based on the different types of professions that work directly with your ideal client (CPA, lawyer, insurance agent, etc.) Save one column for miscellaneous.  

Next, begin listing in each column the people you know from that category that are or could be a referral source. 

Once complete, you will have a clear picture of the right connections you need to seek out and foster so that you can spend your time networking wisely.

After you have your table filled in, you will have 144 referral sources sending qualified, warm leads your way. 

Learn more at mastermindyourlaunch.com

Sep 29, 2015

Ramon Gonzalez and Daniel Burnett are the founders of Thrive Coworking in Alpharetta, GA where they are bringing entrepreneurs together in a unique community. 

Mission: It’s easy to see how Ramon and Daniel connected as business partners. They both share their personal journeys that sparked their passion for creating work that centers around a meaningful purpose.  While they had different paths, they both ended up in the same place looking to create something great.

Mindset: Jumping into a new industry meant that there was no playbook from which to work. Ramon and Daniel are driven by a deep sense of purpose and the potential impact of creating a community driven co-working space. Their biggest advice is to focus on having the courage to explore your ideas.

Marketing: There’s nothing like word of mouth and leveraging your warm market. Ramon and Daniel got clear on their business model, created a soft launch and began reaching out to their immediate circle of influence to begin getting the word out. They also are big on adding a sense of humor to everything they do and letting their personality shine. Listen as they share an fortunate accident that actually turned into their biggest opportunity to do just that.

Momentum: When you lock into a business idea rooted in a deep sense of passion, magic begins to happen. Prior to Thrive launching, Ramon and Daniel met with a bookkeeping company and happened to share their idea for a co-working space. Their idea connected with the owners of that company so much that they walked away from that meeting with the opportunity to secure the space which now houses the first location for Thrive.

Masterminds: This section is a must listen. Ramon and Daniel share the mentors that have helped them along the way and share inspiring wisdom about the value of collaboration as business partners.  Listen as they share how embracing conflict has helped sharpen each of them.

Mastermind Challenge: Ramon and Daniel shared several examples of how they have added personality and fun to their marketing. Reflect on the aspects of your personality that your friends and family enjoy most. Perhaps even ask them to describe you in a few words. Then, see how you can incorporate these traits into your brand and marketing. 

Learn more at mastermindyourlaunch.com

Sep 22, 2015

Jayna Thompson is the founder of Alexis Suitcase, a contemporary consignment boutique with 3 locations in the Atlanta area. With everything from Gap to Gucci, Alexis Suitcase offers its customers the experience of an upscale boutique at a fraction of the cost.

Mission: Jayna knew from a young age that she wanted to one day own a clothing store. At the age of 25 she took the leap with the help of her mom. In today’s interview she shares the journey of those early days and the key moments and people that helped create this thriving boutique. (01:50)

Mindset: As with many entrepreneurs, Jayna experienced fear of failure and the unknown. Listen as she shares the mindset that helped her push through and how her young age actually worked to her advantage. (03:17)

Marketing: In the beginning days of Alexis Suitcase, Jayna spread the word through networking events, print advertisement and friends and family. Hear her discuss what worked and what didn’t, plus her biggest advice for anyone looking to open a brick and mortar business. (05:14)

Momentum: Roughly two years into her entrepreneurial journey, Jayna was faced with a big opportunity and decision. Listen as she shares her thought process and the immediate results of doubling her store size. (05:45)

Masterminds: From her mother and mentor to her first employees, Jayna shares the key people that have helped make Alexis Suitcase what it is today. Hear her advice for any entrepreneur trying to do it all themselves. Is that you? (08:53)

Mastermind Challenge: I love Jayna’s story of doubling her storefront and the immediate results it brought about in her business. Making that investment wasn’t easy, but it was integral to moving the business forward.  Have you been presented with an opportunity to expand, but find yourself holding back? How can you move beyond surviving to thriving? 

Share at mastermindyourlaunch.com!

Sep 15, 2015

Darria Long Gillespie, MD MBA FACEP is a national health media expert, SVP of Clinical Strategy at Sharecare, practicing ER doctor at Emory and  Assistant Professor at the Emory School of Medicine, wife, and Mom.

Dr Darria appears frequently on TV, on CNN, FoxNews, CNBC, NBC,  and The Dr Oz Show, writes “The Busy Woman’s Guide to Health…and Sanity” for Sharecare.com, and  is a featured blogger on DoctorOz.com and The Huffington Post. In addition, she hosts a weekly radio show and podcast on iHeart Radio’s RadioMD, called Sharecare Radio.

Mission: The mission for Sharecare Inc, as Dr Darria explains, was born from a meeting of the minds between founder Jeff Arnold and Oprah. (I love it!) Dr Darria shares her personal mission which is to help busy moms take better care of themselves and their family. To that end, she's using multiple platforms to provide the information these ambitious women need.

Mindset: Her role in Sharecare has brought more on-camera time then your typical ER doctors might expect. I love how Dr Darria describes her mindset during those first few television interviews and what she believes is the key to overcoming fear when getting your message out in the press. A must-listen for anyone that feels shy, nervous or scared about spreading the word about their cause.

Marketing: Dr Darria has taken to multiple platforms to create meaningful content for busy moms. She's been featured on Dr. Oz, writes for the Huffington Post and also hosts a LIVE radio show called Sharecare radio. As we talk about the world of podcasting, she shares the unique dynamics of hosting a live show.

Momentum: Hear Dr Darria's biggest advice for gaining momentum in your career and business.  Entrepreneurs at every stage need to make sure they have this piece of their message dialed in.

Masterminds: Surrounded by an incredible team at Sharecare, Dr Darria credits her female mentors for having a significant impact on her growth. Listen as she shares what they have meant throughout her journey.

Mastermind Challenge: Have you been hesitating to get the word out about your business in a bigger way? Is there a podcast, television station or news resource that you know would benefit from your point of view?  Challenge yourself to reach out to them TODAY to inquire about opportunities to collaborate. Be sure to report back with your wins! 

mastermindyourlaunch.com

Sep 8, 2015

Honoree Corder makes her second appearance on the podcast to talk about her new book, Prosperity for Writers.  Whether you're looking to write a book or take your business to the next level, her philosophies on commitment, follow-through, abundance and money mindset can be applied to us all.

Mission: The inspiration for Prosperity for Writers was born at a writer's conference where Honoree heard writers doubting their ability to create and publish a highly successful book.  It was then that she sought out to explore the steps that authors can take to create a living from their passion for writing.

Mindset: "It's not about what you're doing, it's about who you're being. And who you're being is based on what you're thinking." Listen as Honoree covers the 4 mental hurdles to being a prosperous author.  "If you can't think it, you can't ink it", she says.

Momentum: Commitment over interest. I love Honoree's description of commitment over interest and how important commitment is to gaining the momentum you need to get going with your writing (or any other project you're working on!). Plus, she shares her exact process for writing daily and how she keeps from "breaking the chain".

Mastermind Challenge:  In her book, Honoree says "If you want something, give it away".  Whether it's money, love, or guidance, challenge yourself to give that which you are looking for to someone else.  Watch and see how the universe returns it to you. 

Sep 1, 2015

Kevin and Devona Stimpson are the husband and wife team behind Strive & Grind, a global online brand dedicated to empowering others to unleash their inner greatness.

Mission: After losing several friends during high school and college, Kevin and Devona felt a responsibility to be a positive influence in their community. After early jobs and internships left them feeling uninspired, they worked to turn their passion for helping other succeed into a profitable business.

Mindset: Devona jokes that Kevin is a walking self-help book! Listen as he shares the mindset shift that happened when he took a deep-dive into self-improvement.

Marketing: After growing an online business for several years, Kevin and Devona share the ups and downs and what has had the most success in generating the right kind of leads.

Momentum: Reflecting on several events that brought momentum to their business, there is one common thread that connects them all... people.

Masterminds: Kevin shares just how you can begin today masterminding with history's most successful entrepreneurs and thought leaders. Devona shares the biggest lesson she's learned from forming mastermind groups and what to consider in order to get the maximum value for all.

Mastermind Challenge: When creating content, imagine what your ideal client might search for online. These key words could be the ticket to your next viral post!

Aug 25, 2015

Gary Griffiths is the founder of Three Sides Inc, a company on a mission to Amplify, Inspire and Do more good in the world. In this episode, Gary shares his journey to create a business that not only provides for his family, but also gives back to the community.

Mission: Gary knew that a Facebook marketing business would allow him the lifestyle he dreamed of, but listen as he shares the moment the idea became a deep passion.

Mindset: Like so many, Gary struggled with the mindset that a corporate job was what he needed to provide for his family. I love how he describes the mindset shift that finally broke him free of this belief.

Marketing: Gary shares exactly how he got his first client and why he actually doesn't use Facebook ads! Word of mouth referrals alone have grown Three Sides Inc at lightening speed. Listen as Gary shares a big revelation for his business and how you can use the "Anchor Client" strategy to drive fast growth.

Momentum: It's usually a good thing to have momentum in your business, however, Gary shares his lessons learned from having perhaps a little too much momentum. Hear how he addressed the growth in order to prep for the next phase of Three Sides.

Masterminds: Gary is actually part of three masterminds and credits them for the fast success in his business. He shares great advice for ensuring that a mastermind is formed for the benefit of all involved.

Mastermind Challenge: One of my favorite moments from this interview is when Gary passionately shares his belief that everyone is deserving of the best life ever.  However, the responsibility rests on your shoulders alone. For today's challenge, imagine what your best life looks like to you. Write down your vision and what you can do in the next 30 days to move you closer. Dream big. Start small. But most of all, start. 

Aug 18, 2015

Katie VanBuskirk, Ph.D., teaches women how to leverage the Law of Attraction to increase their sales conversions and meet their performance quotas faster.

To every single client, Katie brings her unique blend of science-backed expertise, universal spiritual principles, and belief in unlimited human potential.

Along with publishing in top academic journals, such as the Journal of Behavioral Medicine, Katie has worked with hundreds of clients in individual and group settings, targeting improvement in health, relationships, and earning power.

Katie also enjoys searching for the best almond croissants (top favorite located in Carmel-By-The-Sea, CA) and fostering kittens in her beach house in sunny San Diego, CA.

Mission: After living a double life, one as a science-based psychology student, the other as a deeply spiritual student of the universe, Katie shares how she came to blend the two and why it's important to be a "whole person" in your business.

Mindset: Hear about the common misconception Katie had to overcome in order to launch her dream business. Plus, amazing tips about what the Law of Attraction is and how to incorporate it into your life.

Marketing: Katie shares how she began creating leads and momentum leveraging Facebook groups, before even launching her website.

Momentum: Katie has studied the best to create systems for engaging her subscribers and continually bringing them value. Hear how all about what she's doing and her method to create this approach.

Masterminds: As Katie prepares to launch her 7-day mini course, she shares the mastermind inspiration that gave her the idea.  Plus, a great resource for anyone launching a business; Kate's Take: The Entrepreneur on Fire Audio Blog hosted by past guest, Kate Erickson.

Mastermind Challenge: Follow the link to find Katie's bonus audios just for Mastermind Your Launch Podcast listeners. Affirmations, Meditation and a Sleep Aid. Big thanks to Katie for taking the time to create these for us. I've listened and they are beautiful. 

Aug 11, 2015

Kristen Stocks is the founder of Kids Boost, a non-profit organization designed to help kids give back to the world using their gifts, talents and passions.

Mission: To empower kids to give back to the community while learning business skills and experiencing entrepreneurship for themselves. In this episode she shares the story of Jared, a former patient at the children’s hospital where she works, who inspired it all.

Mindset: Kristen actually had the idea for Kids Boost for several years before taking action. Hear her describe how starting small helped her launch her to finally big idea.

Marketing: “What I didn’t think I was ready for was all that I needed and more.”  Kristen shares the marketing moment she did quite feel ready for and how it helped get the word out in a big way.

Momentum: Now out of the launch phase, Kristen is enjoying hearing the stories and feedback from some of Kids Boost’s first graduates. Seeing her idea come to life and impact kids is giving her and Kids Boost momentum for the next chapter.

Masterminds: From the inspiration for it all, Jared, to her board members, and friends and family. Kristen shares what it means to surround yourself with a dream team and why it’s so important.

Mastermind Challenge: Do you have a big idea that has been rolling around in your head for years? Kristen felt overwhelmed by her big idea, but when she thought small, she found the courage to take action. Is there a small way that you can bring your idea to life? Share in the comments at mastermindyourlaunch.com

Aug 4, 2015

The Green Room camp is a program of re:imagine/ATL.
re:imagine/ATL is an innovative and relationally-driven 501(c)3 nonprofit organization that empowers young people from all backgrounds to reimagine a flourishing Atlanta through creative technologies, collaboration and sustainable, holistic programs. re:imagine uses a project-based educational approach that combines film and music, storytelling, and entrepreneurship as a means of activating young people to positively impact their community. We believe that under this creative vision, the next generation can come together to form a single, vibrant voice that will change the world.

Jul 28, 2015

Mimika Cooney is on a mission to empower others to realize their full potential. South African Mimika is the host of MimikaTV, an interview web show that shares the journeys of successful entrepreneurs. She is on a mission to help entrepreneurs build a sustainable business doing what they love! As a digital marketing and branding strategist, Mimika helps solopreneurs attract their perfect clients and build a brilliant business. Mimika has been a pro photographer for 12 years in two countries (UK & USA), and has authored two books on the business of photography. Mimika teaches online courses in branding, marketing and video marketing. When she is not listening to audio business books and podcasts in the carpool line, she enjoys jazz dancing and gluten free tea parties with her three kids. Grab her Free Branding+Marketing Toolkit here www.mimikacooney.com

Jul 21, 2015

Kate Erickson is a creator, engager and implementer over at EntrepreneurOnFire, a 7-day a week podcast that interviews today's most inspiring and successful entrepreneurs. She is also the host of Kate's Take: The EntrepreneurOnFire Audio Blog and author of The Fire Path: A Beginner's Guide to Growing Your Online Business. Kate is passionate about helping entrepreneurs create freedom in their business and life through developing systems and processes that can help their business scale and grow.

Jul 14, 2015

Simon Smart has a resume thick enough to be used as a weapon.

After growing up all over the world, getting a law degree and then running away to study combat-oriented martial arts and meditation in Japan, Simon now resides in Tucson, Arizona.

Simon Smart believes that effectiveness in our business, our relationships and our lives comes from powerfully integrating our mind, bodies and spirit.

Meeting his wife while training thousands of soldiers in close-quarter combat skills before they deployed to the Middle East, he moved to the US just weeks before the economy crumbled. His journey took him through real estate, working with crime scene victims and delivering death notifications in the middle of the night, to working for a national Google partner where he somehow achieved national sales leader recognition while battling suicidal depression. Recognizing how incompatible a corporate role was with his desire to live as a free, independent powerful and present man, he walked away to became a sales and marketing consultant, creating millions of dollars of value for his clients on his own terms.

Simon’s primary mission now is Warrior Protocol, a training program and community based on ancient and modern warrior technologies, which connects male entrepreneurs with their full, Level 10, Kick-Ass Warrior selves - so that they can 10x their success in business, relationships and life.

You can connect with Simon on Facebook (https://www.facebook.com/simon.smart.5) or through www.WarriorProtocol.com)

Jul 7, 2015

Celebrity artist Sonia Rodriguez reveals the true beauty of her clients through a clean and modern approach to makeup, with a hint of glamour. She has honed her craft for well over a decade by working with an array of artists that has led her to develop her very own signature look.

A NYC-based artist for many years, Sonia has had the pleasure of having her work featured on The View, TODAY Show, Good Morning America, Live! With Regis and Kelly, Late Night with Jimmy Fallon, Oprah Presents Master Class…the list goes on and on. Her ability to connect with her clients and really target what they want has broadened her client list to include Kate Upton, Terrence Howard, Kristen Wiig, Robin Thicke, Soledad O’Brien and Shaquille O’Neal to name a few. Sonia is currently Head Makeup Artist at The Nightly Show with Larry Wilmore on Comedy Central.

Sonia is the founder of the Beauty Mastermind which is a coaching program developed specifically for beauty professionals. The Beauty Mastermind allows Sonia to provide one-on-one coaching/mentorship services as well as hands-on workshops.

Jun 30, 2015

Ryan Walsh is a coach who teaches business owners how to double their productivity so they can work half as many hours. Using proven strategies from positive psychology and personal development, he shows business owners how to work less yet achieve more. Before becoming a coach, he graduated from Princeton University and then worked at Bridgewater Associates (the world’s #1 hedge fund), advising multiple departments to achieve 25% efficiency gains. He's also helped start and grow some of the top tech companies in California.

Jun 23, 2015

Clever, straightforward and true to herself, Dulce' Sloan is an Actor by trade and has been doing Stand Up Comedy for six years. Her credits include FOX NFL Sunday's "Riggle's Picks" and ABC's "Resurrection". She recently won 2nd place in the 2015 Laughing Skull Comedy Festival. This year she also performed at the Women in Comedy Festival, the Cape Fear Comedy Festival and the Bridgetown Comedy Festival.

In this episode, Dulce shares her journey from starting at open-mics to winning 2nd place at The Laughing Skull Comedy Festival.  Like Rocky getting ready for the fight, Dulce put everything on the line to give her best and tells us all about how her career has changed since taking that top spot. 

If you are working towards a next level in your life or career, lessons from her journey apply to so much more than comedy.  Get ready to be inspired and entertained. Watch for great things from this rising star. 

1 2 Next »