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Mastermind Your Launch

Stefanie Diaz interviews inspiring entrepreneurs to discuss the launch of their business, the community that has helped them along the way, and their biggest advice for anyone looking to launch a business.
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Now displaying: February, 2017
Feb 14, 2017

Candice Campbell/Nimble. Design Company

With nearly a decade of proven experience bringing connected brands to life in the built environment, Candice brings a strategic, thoughtful eye and holistic, experiential approach to every new engagement. Known for her relentless drive, meticulous attention to detail, and connected design approach, Candice has developed a reputation for delivering powerful brand experiences, and an undeterred level of Client service.

In 2014, Candice formed Nimble. A Design Consultancy to help clients realize and extend brand stories beyond the logo and into the built environment to differentiate, inspire and influence audience behavior.

Since formation, Nimble. has grown from one to an established team of four, producing award-winning, multi-disciplinary brand experiences for clients in real estate and hospitality. In under three years, Nimble. has launched over 75 new brands, led nearly 50 property repositioning campaigns, and traveled 1,000’s of miles to bring innovation and consistent brand exposure to projects in 13 core markets.

With a love for real estate, and a relentless drive to perfect the connection of brand to place, Candice leads strategic vision, art direction, and all signage and interiors work on behalf of Nimble.’s property repositioning projects and key accounts. She directs a growing internal team, and works closely with the firm’s external collaborating creative partners, to craft holistic brand experiences, spanning the gap of branding to built environment.

She is a proud Savannah College of Art and Design grad, holding a Bachelor of Fine Arts in Interior Design. Outside of the studio, Candice enjoys spending time with her husband and son, Landon, endlessly renovating her 50’s ranch and experiencing design through travel.

https://www.nimbledesignco.com

https://twitter.com/nimbledesignco

Stefanie Diaz/Mastermind Your Launch

Stefanie Diaz has always had a keen ability for developing marketing strategies for entrepreneurs, but it’s her ability to position startups for accelerated momentum through personal branding and content marketing that has become the cornerstone to her professional success. Her background includes being a strategic adviser to CEO’s spanning startup phase to over $100 million in annual revenue. She has led strategic partnerships with global retailers and Fortune 500 companies, as well as facilitated multi-million dollar government contracts. There is something magnetic about the energy of startup founders that draws Stefanie in. They’re hungry, driven, and committed to making positive change for themselves and the greater community. After conducting over 60 interviews to date, Stefanie is excited to bring Mastermind Your Launch to the Business Radio X platform. Learn more at MastermindYourLaunch.com.

Feb 8, 2017

Mark Wyssbrod has intertwined quality of work with small business economics, the importance of financial position and a tax strategy. He is referred to as a Small Business CFO™. As an Eagle Scout, he understands the significance of being prepared and, as an economist; he understands the worth of being efficient.

Mark has lived in the Northeast, Midwest and Southeast. This diverse background allows him to communicate well with individuals with different backgrounds, as well as understand their motivating factors. Mark has integrated improv in his business, which allows him to be a better active listener and to think creatively for “outside the box” solutions for his clients.

Mark earned his Bachelors of Science in Business and Economics with a concentration in Accounting at the University of Kentucky. He earned his Certified Public Accounting designation from Georgia in January 2002.

With an entrepreneurial spirit Mark has started several successful small businesses. A past business venture was the award winning Pro@ctive CPA. After attending a retreat in the spring of 2013 he made a decision to sell this company in order to spend more time with his family and community. Mark is a “local capitalist” and is a part owner of a local payroll company, sign company, water-collection and reuse company and development company.

Mark believes it is important to give back to his community and he does so with both his time and resources. Mark has been a temporary foster parent, a volunteer at a halfway house, supporter of numerous community activities and events (including the Alpharetta Veterans Memorial in 2015) and just completed his term as the co-chair of Leadership North Fulton. Prior to 2015, Mark volunteered over 180 hours per year; in 2015, Mark volunteered 494 hours; and in 2016 Mark volunteered over 600 hours. The increase in time invested in his community is a result of following a calling to selling his CPA firm and surviving a near-death event.

Mark has been recognized as a Business Person of Excellence by the Greater North Fulton Chamber of Commerce. Additionally, the Greater North Fulton Chamber of Commerce honored him as the 2013 Small Business Peron of the Year. This award was achieved for his focus on quality and commitment to his clients, team members and community. He has also been awarded the Five Star Wealth Manager Award for tax services since 2009 to 2013. In 2015, Mark was honored by the Georgia Society of CPA with the Public Service Award.

Jason Binder is a small business owner and independent financial planner for the firm Acolyte Advisors. He and his wife, Nicolette, have two daughters, Cecilia and Maggie. They enjoy attending local events like Food Truck Alley or taking the girls to the parks and greenway.

Jason has a passion for service within Alpharetta and the greater North Fulton area. Never one to sit back, he takes responsibility and works with others to make a difference for the community. His activities in the areas of community service, civic responsibility and economic development include the following:

  • Working with area nonprofits and organizing projects as the Community Service Director for the Alpharetta Rotary Club. Jason was recently honored as the 2014 Alpharetta Rotarian of the Year.
  • ​Appointed to the Alpharetta Design Review Board in 2012. The Design Review Board’s responsibility is to preserve Alpharetta’s historical and cultural character and enhance the city’s aesthetic value.​
  • Worked to bring Alpharetta’s community together as a co-organizer of multiple Day of Service events. Over 500 volunteers have gathered together to help beautify Alpharetta and support our local non-profit organizations.​
  • Led the development of the Alpharetta Business Academy for the Alpharetta Chamber of Commerce.​
  • Serves on the Board of the Alpharetta Public Safety Foundation to support our city’s First Responders.​
  • Completed the Georgia Academy for Economic Development in December 2014. Selected by the Alpharetta Chamber of Commerce, the Academy’s multi-day regional program provides participants with an understanding of the complexities of economic and community development.
Feb 6, 2017

Guest: Brian Srikanchana/WorkReadyGrad

Brian Srikanchana is the Founder and CEO of WorkReadyGrad. He is an Atlanta native, graduate of Georgia Tech (Biomedical Engineering, 2008), and EdTech entrepreneur. While in college, Brian co-invented two medical devices: a piezo-electric gait monitor to help post-stroke patients re-learn how to walk, and a modified bronchoscope for use with quantum dots (quantum dots are fluorescent and bind to cancer cells, helping surgeons know where to cut when removing malignant tissue).

After college, Brian spent four years as an analyst within a long-short equity macro hedge fund. Inspired by his participation in Mentor Jackets, the alumni mentoring program at Georgia Tech, both as a mentee and later as a mentor, Brian founded WorkReadyGrad to scale mentorship to many more students while helping close the US Skills Gap.

WorkReadyGrad connects students with mentors to help them navigate their educational experience. Students will be better able to plan their futures so that upon graduation they are the ideal candidate for the job they’re seeking.

Joining Brian in the studio for the interview is Doug Rhoads, the COO of WorkReadyGrad.

 

Stefanie Diaz/Mastermind Your Launch

Stefanie Diaz has always had a keen ability for developing marketing strategies for entrepreneurs, but it’s her ability to position startups for accelerated momentum through personal branding and content marketing that has become the cornerstone to her professional success. Her background includes being a strategic adviser to CEO’s spanning startup phase to over $100 million in annual revenue. She has led strategic partnerships with global retailers and Fortune 500 companies, as well as facilitated multi-million dollar government contracts. There is something magnetic about the energy of startup founders that draws Stefanie in. They’re hungry, driven, and committed to making positive change for themselves and the greater community. After conducting over 60 interviews to date, Stefanie is excited to bring Mastermind Your Launch to the Business Radio X platform. Learn more at MastermindYourLaunch.com.

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