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Mastermind Your Launch

Stefanie Diaz interviews inspiring entrepreneurs to discuss the launch of their business, the community that has helped them along the way, and their biggest advice for anyone looking to launch a business.
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Now displaying: February, 2016
Feb 26, 2016

Nikki is an international photographer and speaker. Her platform is entirely about Being Seen. She is An Entrepreneurs Solution to reaching The Perfect Client!

She specializes in helping her clients step into the power of who they are, as their best self, in order for their light to shine for the world to see. She gives her clients a true view of their beauty, up levels their brand and creates an easier way to reach more people and make the money they deserve.

Mission:  In today's world, "your connection is your currency", as Nikki shares. Oddly enough, it was an uncomfortable sales call with a client that uncovered her purpose to not only photograph her clients, but to bring out the best in them.

Mindset: Once connected to her bigger purpose, Nikki found that it gave her the confidence (or at least the gumption) to play on a higher level. In order to make a bigger difference, she knew that she had to step into bigger challenges, one being public speaking.  Listen as she shares the story of one of her first public speaking engagements, plus 3 tips on raising your vibration and improving your mindset.

Marketing: In early days of her business, Nikki leveraged social media to grow an international following. Much more than just posting her photography, she shared personal stories which allowed her audience to get to know her and the connect with the person behind the camera.

Momentum: Nikki credits mentorship and coaching to playing a large role in her ability to gain fast momentum and take her business to new heights. Today, she has three coaches, all serving to propel different aspects of her business.

Masterminds: Here we tried something new! Listen as Nikki and I mastermind the marketing strategy for two Atlanta-based photographers. We talk social media, pricing, and networking. I'm so thrilled that she shared not only her journey, but great wisdom for other entrepreneurs.

Mastermind Challenge: I love Nikki's advice to always have a high-tiered pricing package that (1) scares you just a little bit.. and (2) allows you to serve your most enthusiastic clients in a unique and special way.  Today, take some time to evaluate your offerings. Are you pricing based on what you believe your clients can afford versus how you desire to serve them? If money were no object, what is the platinum package you'd offer for your highest level clients? Dream big, write it down, then make it happen. 

Feb 16, 2016

Brian Johnson is the author of the new book entitled “How To Live Your Dreams Out Loud: 6 Steps To Overcome Your Fears and Achieve Your Dreams”. An inspiring leader and in-demand speaker, Brian has inspired thousands of individuals to overcome their fears and achieve their dreams.

Most recently Brian served as the Talent Coordinator for The Arsenio Hall Show for season one where he worked along side celebrities such as Kanye West, Eddie Murphy, Kevin Hart, Magic Johnson, Simon Cowell, Ken Jeong, Tony Goldwyn, Andrew Dice Clay and many more. Brian holds a bachelors degree in International marketing and a minor in Spanish from The University of Alabama.

Mission: After hitting rock bottom, Brian sought the advice of his mentor which ended up opening the door to a career in Hollywood and the platform to launch his book Live Your Dreams Out Loud. Had he never hit that low point, that phone call would likely have never occurred. Listen as he and I discuss the power of going through hard times in order to get enjoy the abundance on the other side.

Mindset: Something shifts within your mindset when your back is against the wall and you have nothing to lose. Brian shares that sense of "desperado" as he calls it. It was this low-point that brought the clarity to connect to his mission to be a beacon of hope for anyone thinking of quitting on their dreams.

Marketing: When it came to executing the book, Brian worked with a book editor to get the task done in roughly 90 days. His biggest advice for others is to find people that are more experienced than you to help you move faster. With the book writing done, he was able to move forward and focus on the launch and promotion.

Momentum: Working on the Arsenio Hall Show brought a lot of exciting opportunities for Brian. Getting to meet and be photographed with celebrity guests of the show began to position Brian, who is originally from Skipperville, Alabama, as someone who had made a big shift in his life. This definitely created anticipation for the release of his book because people were excited to hear about the journey that led him to his success.

Masterminds: Brian has a great network of support and influence, but when it comes to the people he relies on the most, he calls out a close group of friends that meet every Sunday for prayer. Of course he shouts out to his mother and brother as well :) but the commitment and fellowship that those friends have provided has been equally impactful on his journey.

Mastermind Challenge: I love how Brian shares that because of the exposure he received during his time with the Arsenio Hall Show, people were eager to grab his new book when it launched so that they could uncover the journey that got his there. What are people waiting to hear from YOU?  What's the story that they would love to know more about?  Let THAT answer drive some of your next steps... whether it's a social media post, blog article, or book.

 

Learn more at MastermindYourLaunch.com

Feb 2, 2016

Jason "J-Boom" Legaard is an inspirational speaker and entrepreneur with a mission to inspire the fire within those pursuing their dreams. After a childhood near death experience, he was crippled by guilt for years. Now his Attitude of Gratitude has allowed him to serve others in breaking free into their greatness.

Jason is co-host of The Mindset Mountain Podcast and Co-creator of the personal development training, "Climbing the Mindset Mountain."  He also provides one on one coaching to guide clients past their B.S. and into bringing the BOOM back into their life!

Mission: It was the decision to attend an entrepreneurship conference in 2011 that changed everything for Jason and sparked the passion to exit his 9-5 and own his own business. He returned from that conference a new person with a deep focus on building a purpose-driven business and never looked back. He didn't act is hast and quit his job, but has spent the last several years growing his business on the side. In December 2015, that side business became his full-time job and he is officially a full-time entrepreneur.

Mindset: Jason credits self-awareness as being a key turning point in his journey to develop the mindset needed to successfully achieve his dreams.  When we become aware of the truth and stop lying to ourselves (either by painting too rosy a picture or too dark a picture) that's when we're able to gain the clarity to make significant change. How does that resonate with you? Have you ever been in a situation where you were weren't able to see the truth because you were projecting overly positive or negative thoughts? Share in the comments below.

Marketing: With a film-making background, Jason went all in with video to help spread the message and grow his network. Being authentic in front of the camera has allowed him to create a connection with his growing audience while serving them with inspiring content.

Momentum: The moments that have brought the most momentum for Jason have both come from sharing his personal journey in an effort to serve communities and inspire transformation. This sparked a great conversation about the importance of connecting to a deep sense of purpose and how doing THAT in the beginning of your entrepreneurial journey is what allows for moments that create a deep connection with your community.

Masterminds: From the Jonathan Budd, the host of that 2011 conference, to the Team at Results 513, to his friend and business partner, Eddie Aguilar; Jason shares that he wouldn't be where his is together without bringing these people and communities along his side.

Mastermind Challenge: Jason shared a powerful exercise that we can all benefit from. Look at yourself and your current situation as if you're looking at someone else. From this 3rd party perspective, what do you see? Are there areas where you would advise this person to step up their game? Are are there areas where you would offer encouragement that this person is doing a great job and to stop being so hard on themselves? Be honest with yourself about where you're at and make a plan to get where you want to go. 

We're all in this together! Share your photos with the hashtag #mastermindchallenge 

Learn more at MastermindYourLaunch.com

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